the leadership home you've been searching for.
It's time to get BOLD.
Virtual retreats that shift your trajectory. Coaching that cuts through the bullshit. Resources that make the complex simple. A stable-as-fuck place to build while the world spins.
With women who've figured out how to expand without losing themselves in the process.
- Women who normalize $30K months
- Where your ceiling becomes your floor
- Leaders who've figured it out
- Building businesses that last
- No more strategy hopping
- Long-term thinking, not quick fixes
- Growth without the grind
- Ambition meets sustainability
You've built a business that works - real revenue, real clients, real results.
But somewhere between $10K months and scaling beyond, you realized something: you've outgrown the version of the business you created. And now you're navigating growth while everything you built needs to evolve with you.
You've built the thing. Made real money. Created results that actually change lives.
But here's the gap nobody talks about:
The higher you climb, the more it feels like you're one wrong move away from losing your grip. Not because you're failing... because you're holding MORE than you ever have.
More visibility. More responsibility. More complexity.
And nobody gave you the manual for sustaining this without questioning your decisions or emotionally imploding after every launch.
Here's what that actually looks like:
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You're operating at an acceptable baseline, but you know you could be thriving. The metrics look good on paper but the aliveness isn't there. You're going through the motions, and it's starting to feel heavy. |
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You make bold decisions... then spend weeks second-guessing everything. Hire the team member. Launch the new offer. Pivot your positioning. And then lie awake at 2am wondering if you just torched everything you've carefully built. |
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Your business is growing, but so is the weight you're carrying.
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You plan to take time off but you can't stop checking emails, responding to DMs, or mentally running through your to-do list because the business still feels like it needs you for everything. |
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You built infrastructure for a version of your business you've outgrown. The systems, the offers, the messaging... they all worked for who you were six months ago. But now they feel like boxes you're trying to fit yourself into instead of containers that support where you're headed. |
I'll be real with you:
This is for the woman who just entered a completely different game.
The decisions aren't cute anymore. They're big. Career-altering. Legacy-shaping.
You can feel it in your bones... the next evolution of your business requires a different approach.
The capacity to hold all of this without fragmenting into a thousand pieces of decision fatigue, pressure, or over-functioning.
This doesn't mean optimizing yourself into a shell of a human. Or white-knuckling through another launch.
It means building an internal operating system so fucking clear that your business stops feeling like a wild animal you're wrestling and starts feeling like something you actually lead.
Your standards are higher now.
You don't need:
- Another guru telling you what to do. You trust your own inner authority.
- Generic business tactics that ignore your nervous system. You know sustainable growth requires more than strategy.
- Surface-level coaching that doesn't address the real blocks. You're past quick fixes.
- A cheerleader. You can hype yourself up. What you need is perspective that matches the complexity of what you're navigating.
What you actually need:
- A stable foundation to lead from while everything around you evolves
- Resources that match your standards and support built to last years, not weeks
- A community that normalizes your vision instead of questioning it
- Support that understands nuance—the difference between caring deeply and carrying everyone else's energy
Imagine how different your business (and life!) could look
You RAISE YOURS STANDARDS
you're confidently selling $5K, $10K, $20K+ premium offers because you've internalized your value so deeply the number just... is.
YOUR NERVOUS SYSTEM CAN ACTUALLY HOLD YOUR GROWTH
Your capacity expands with your business. You feel resourced, not depleted. The business fuels you instead of draining your life force.
YOUR CALENDAR HAS SPACIOUSNESS
You're not grinding to hit revenue goals. You have time for walks, creative projects, life. Your business funds your life instead of consuming it.
The Bold Moves Club is where that gets built.
Not a course you complete and forget about.
Not a membership you consume passively while nothing changes.
Not a 12-week sprint that lights you up and then leaves you right back where you started.
A long-term leadership container for women who are done hunting for the next thing and ready to plant roots somewhere long enough for the work to actually compound.
This is where you integrate everything so your growth doesn't leak out the sides every time you evolve.
Where you build the capacity to hold what you're creating... without your nervous system going into overdrive.
Where your business architecture evolves with your identity, instead of requiring you to contort yourself into outdated systems.
So your confidence doesn't wobble with every algorithm change and your business doesn't require a completely new version of yourself every quarter just to keep up.
ENROLL NOW →A Private Ecosystem of Women Who Actually Get It = Priceless
This is where you anchor your new reference point. You're surrounded by women who are scaling real businesses, normalizing higher standards, and playing the actual long game with their work.
Being around women who make your current ceiling feel like a given instead of a stretch? That alone changes everything.
- No more 2am spirals
- Clear, fast decisions
- Capacity that expands
- Confidence that sticks
- Launches you enjoy
- Team you trust
- Growth that's sustainable
- Freedom that's real
- No more 2am spirals
- Clear, fast decisions
- Capacity that expands
- Confidence that sticks
- Launches you enjoy
- Team you trust
- Growth that's sustainable
- Freedom that's real
let's break it down
What EXACTLY you're walking into...
QUARTERLY VIRTUAL RETREATS
The strategic reset points that change your entire year
Quarterly live virtual experiences where you step out of your daily flow IN your business and into CEO-level thinking ON your business.
Get personalized guidance from me, set real direction for the quarter ahead, and recalibrate alongside women building at your level.
You're going to get:
- 4 immersive virtual retreats per year (typically 1-3 days each)
- Direct coaching and guidance from me during live sessions
- Strategic planning frameworks to set direction for your next season
- High-level peer mastermind experience with women at your level
LIVE COACHING & SUPPORT
Real guidance on what you're actually navigating
Monthly Q&A submission where you submit your real questions and get personalized guidance in the format of a deep dive audio from Jenna. Plus 4+ intensive programs, hotseats, and coaching experiences throughout the year.
You're going to get:
- Monthly Q&A with direct access to me
- 4+ live programs, hotseats, and coaching intensives annually
- Real-time support on the actual decisions you're facing
- No generic or AI advice. Guidance tailored to your specific business and stage
THE DEEP LIBRARY
Everything you need at your fingertips
Four years of my best work - programs on scaling sustainably, workshops on leadership and offers, hundreds of templates you'll actually use, and audios that rewire how you think and lead.
You're going to get:
- 200+ business templates (sales, content, client delivery, systems)
- 4 complete signature programs + 8 micro-courses + 50+ workshops
- 100+ members-only podcast episodes with new drops throughout each and every month
- Frameworks for leadership, offers, pricing, team, and sustainable scale
AI TOOLS BUILT FROM REAL FRAMEWORKS
24/7 strategic thinking partner
SOURCE AI™ and custom tools I've personally built using my actual coaching frameworks, real client case studies, and proven methodology. Get strategic guidance, refine your positioning, or reality-check decisions at 11pm on a Sunday.
You're going to get:
- SOURCE AI™ trained on my frameworks and client results
- Custom AI tools for messaging, offers, and strategic decisions
- 24/7 access to think through challenges as they arise
- Guidance based on real methodology, not generic ChatGPT responses
psssst...
Here's the thing nobody tells you until you're inside:
Bold Moves Club becomes the place you lead from.
Not just where you get coached once a month or where you consume content and hope it sticks.
It anchors the actual foundation that your entire leadership is built on.
Which means:
You stop second-guessing yourself at 2am because you have a place to think through decisions with high-level perspective.
You stop feeling alone in your ambition because you're surrounded by women who normalize what you're building.
You stop cycling through coaches and programs because you finally have ONE place that meets you in every season... the messy ones, the expansive ones, the stretchy ones, the triumphant ones.
You start making faster, clearer decisions and experiencing momentum that actually stacks... where last quarter's wins become this quarter's foundation instead of starting over every 90 days.
ENROLL NOW →
the bonuses
You'll also get *instant access* to these resources to support your growth
Bold Moves Club AI Navigator
Your personal guide to getting the most from the container
A custom AI trained specifically on the entire Bold Moves Club ecosystem - every program, workshop, template, and resource. Ask it what to focus on based on your current challenge, get personalized recommendations for which trainings to watch, and receive strategic questions to bring to coaching calls.
Weekly Resource Drops
Fresh content that keeps you current
New trainings, templates, and strategic frameworks delivered throughout the based on what's working right now - not what worked three years ago. From emerging platform strategies to updated offer positioning to new AI tools for your business. You're never working from outdated playbooks.
Priority Access to The Catalyst Mastermind
First consideration when you're ready for the next level
The Catalyst Mastermind is invitation-only and typically has a waitlist. Bold Moves Club members don't wait - you get priority consideration and first access to openings. It's the natural progression for women ready to scale to multi-six and seven figures with high-touch support.
This is where visionary women come to build businesses that last
Lives that feel good. Leadership that doesn't require you to lose yourself to succeed.
When things are working and you want to keep it that way.
When things are about to implode and you need to see clearly again without spiraling.
Women don't join Bold Moves Club because they need rescuing.
They join because they have a BIG mission on their heart and they're smart enough to know that expanding it requires completely different support than getting to this point did.
They stay because it becomes the place they literally cannot imagine leading without. The place they return to when everything else feels noisy and chaotic.
HERE'S HOW YOU GET INTO THE CLUB:
yearly payment
ANNUAL
✓ Full access to all quarterly retreats
✓ Monthly Q&A + 4+ live programs annually
✓ The entire Resourcery (portal 200+ templates, 4 programs, 100+ podcast episodes)
✓ SOURCE AI™ + custom AI tools
✓ All 3 bonuses (BMC AI Navigator, Monthly Resource Drops, Catalyst Priority Access)
12 MONTH MINIMUM
MONTHLY
✓ Full access to all quarterly retreats
✓ Monthly Q&A + 4+ live programs annually
✓ The entire Resourcery (portal 200+ templates, 4 programs, 100+ podcast episodes)
✓ SOURCE AI™ + custom AI tools
✓ All 3 bonuses (BMC AI Navigator, Monthly Resource Drops, Catalyst Priority Access)
This is a 12-month container because real leadership and sustainable success doesn't develop in 90 days. It compounds over time.
Our members stick around for years - growing and evolving together.
ready for a change?
This is for you if...
You're already making money (4-5 figures a month or more) and are ready to stabilize what's working instead of constantly rebuilding
You're overrrrr the stop-start cycle of strategy hopping and want one place to actually stay
You want mentorship that grows with you, not a static program you complete and move on from
You're ready to commit to a full year of becoming the leader your business actually needs
You value integration just as much as expansion (maybe more, honestly)
You can put another big thing here in this box
hey there, i'm JENNA FAYE MADDEN
Your new favourite coach & biz bestie
Bold Moves Club is what emerged after spending a decade figuring out how to build, scale, and lead without destroying my nervous system, selling out my values, or sacrificing my actual life to grow a thriving business.
I work with visionary women who refuse to choose between building something meaningful and actually enjoying their lives.
Women who want to wake up excited about their work... not anxious about their to-do list.
Women who want to scale their income and their impact... without sacrificing their nervous system, their relationships, or their joy.
Women who are building wealth, legacy, and freedom... not just surviving another launch cycle.
Bold Moves Club is what emerged after spending a decade figuring out how to build, scale, and lead without destroying my nervous system, selling out my values, or sacrificing my actual life to grow a thriving business.
I work with visionary women who refuse to choose between building something meaningful and actually enjoying their lives.
Women who want to wake up excited about their work... not anxious about their to-do list.
Women who want to scale their income and their impact... without sacrificing their nervous system, their relationships, or their joy.
Women who are building wealth, legacy, and freedom... not just surviving another launch cycle.
After years of creating impressive results that felt completely hollow on the inside and unsustainable on the outside... I figured out that business only works long-term when the woman behind it is fully resourced.
That realization became the foundation of everything I teach.
Over the last decade, I've supported hundreds of women in:
Building sustainable six- and multi-six-figure per year businesses
Refining their leadership identity so they can lead from their truth and biggest vision
Creating bodies of work that scale without requiring burnout as the primary fuel source
Holding more visibility, responsibility, and revenue with actual clarity instead of constant low-grade anxiety
Bold Moves Club exists because women at this level need fundamentally different support that is built to last.
If that's what you've been looking for... welcome home.
Is this a course, membership, or a mastermind?
How long do I have access?
Do I need to attend everything live?
What level of business is this for?
How is Bold Moves Club different from The Catalyst?
What's the cancellation policy?
What if I'm already in another container?
I have more questions!
WHAT ARE YOU WAITING FOR?
Ready to lead from a place that actually sustains you?
This is your invitation to stop cycling through temporary fixes and finally plant roots somewhere built to last.
